Earlier this week, we brought you an exclusive report into arts inequality.
Now, Channel 4 News has spoken to acclaimed singer Yungblud about his new music festival ‘Bludfest’, which offers cheap, and even free, tickets to people from all backgrounds.
The Doncaster-born rock star says he wants to take music to people across the UK, not just in London.
And a warning, this report from our Culture Correspondent Minnie Stephenson contains flashing images.